The Latest Raedar Is Out

Monday 09th Jul 2012

Franklin Rae has published the latest issue of its industry bulletin, Raedar, covering everything from Transmedia to ‘Scandi-mania’, Hollywood screenings to Littlewoods TV.

Jeff Ford, Director of Programmes at Channel 5 takes us on the journey of his career through the TV world in The Ladder, where he shares his insights on the major changes within the industry, and reminisces about a pair of suede shoes.

In this issue’s Rangefinder, Jill Franklin challenges the nation that the CD is dead in the face of digital music, and reveals how and why digital and traditional media don’t have to compete.

E-commerce is big business for retailers and brands. Advances in technology mean that the industry is having to adapt fast. In The View, James Balmain, Head of Ecommerce at Shop Direct Group – the UK’s largest online retailgroup, which includes Very.co.uk and Littlewoods – shares his thoughts on the growth of e-retail and what the future holds.

For all of you hooked on The Killing, Borgen and The Bridge, in this issue’s The Word On, Helen Cooper, Head of Research at K7 Media, discusses the rise of cult Scandi TV – from noir thrillers to outrageous gameshows.

Meanwhile, BeActive’s Nuno Bernardo talks about how Transmedia – when done properly – can help launch a new film franchise by building an audience into a property from the very first steps, in The Guide.

In The Bottom Line, Think Jam’s Daniel Robey tells us why companies should value interns, and how structured internship programmes can benefit both the business and the intern.

Last – but certainly not least – the Franklin Rae team have their eyes glued to the small screen for The Buzz ‘TV Special’.

Raedar was established in April 2010; it is a knowledge, opinion and advice resource covering a wide range of topics across the creative industries – from marketing and music, TV and film production, to digital, publishing and technology. It is now distributed to more than 6000 people in over 40 countries, covering every continent – bar Antarctica, of course.

Sign up to receive Raedar on the homepage here. Follow news and opinion from the Raedar team on Twitter: @Raedar_Tweets