Phillip Schofield to present live for 24 hours
Phillip will be launching ITV's annual Text Santa appeal on the 1st December with a 24 hour live broadcast on ITV.
“[I] Can’t actually remember the moment I said yes,” Phillip joked on his Twitter account.
The Text Santa campaign will then come to a close with a three-hour Christmas charity appeal extravaganza on Friday 19 December. The show will also be presented by James Grant clients Ant & Dec, Christine Bleakley and Paddy McGuinness.
Speaking about the exciting charity challenge Phillip said: “This is going to be exciting, the longest I have broadcast for is around eight hours for the Royal Wedding and again for the Diamond Jubilee. I am not sure what I have let myself in for but it’s live tv so there’s nowhere to hide. That’s a bit scary but Text Santa is well worth the effort! Hopefully, if viewers are as excited as I am then some might be tempted to stick with me throughout the whole day.”
To keep Phillip fully alert for the length of the broadcast he’ll be popping up in unexpected places and viewers will see him as they’ve never seen him before.
He’ll be a Loose Woman for the day; hook up with friends and celebrities, no matter how far afield – Ant & Dec will be talking to him from the jungle to make sure he’s not nodding off; there’ll be comedy, magic sets, chart topping music acts and live stunts designed to bring the country together to raise funds for the six charities supported by Text Santa.
Text Santa raises money and awareness for six UK-based charities in the run-up to the big night. This year’s chosen charities are Teenage Cancer Trust, Guide Dogs, WellChild, Marie Curie Cancer Care, Alzheimer’s Society and Together for Short Lives.
Guests including the stars of Coronation Street and Emmerdale will be dropping by to tell Phillip about the big battle of the soaps to raise funds for Text Santa. Other treats lined up include celebrities competing in a National Pub quiz; an exclusive auction to own celebrity memorabilia and clothes; and stars of west end shows performing live.
With exclusive images of George Clooney’s eagerly anticipated appearance in Downton Abbey and Phillip himself being presented with the challenge of a lifetime there’ll be no chance for him to snatch a quick forty winks.
All money generously donated by ITV viewers goes directly to the six charities. ITV directly funds all operating costs and 100% of donations get passed to the charities as soon as we receive it.